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Nixon is the leading premium accessories brand for the youth lifestyle market.

We focus on team-designed collaborations that appeal to our global community of global independents, creatives, and free-thinkers.

We create accessories to reflect the unbound lives we live and don't stop until we get it right.

Founded in Encinitas, CA in 1998, Nixon began with a small line of watches exclusive to specialty boardsport and fashion retailers. Industry vets Chad DiNenna and Andy Laats, with roots in snowboarding and skateboarding, put their minds together and set out to create something that the world seemed to be lacking at that time:

Watches for the action athletes of the world.

Now in over 90 countries, Nixon’s offerings have grown to include carry and travel bags, leather goods, select accessories. Still headquartered in Southern California, we have global offices tucked neatly next to some of our favorite outdoor spots in Europe, Australia, and Asia.